Tag Archive for dialogue

E-mail marketing optimization hacks

Although there are many marketing channels at your disposal, email is arguably the most powerful strategy for both B2B and B2C advertisers. This cost-effective solution enables you to reach potential customers in the place they visit every day – their inbox.

However, it’s not enough to just send emails from time to time. Your potential customers receive dozens of emails per day but open only a small part of them and engage with even fewer.

That being said, it’s more than evident that it’s time to start optimizing your email marketing campaign to get the most out of it.

The team behind 99firms.com created the infographic below to provide you with the most efficient hacks, supported by case studies.

 

Email Marketing Optimization Hacks & Case Studies (Infographic)

5 Tips to Get Your Salary Back up to Market Value

It is a sad fact of life than many employers will not offer a salary increase unless you ask for it. Larger firms may offer regular, inflationary increases but this will not be the significant gesture that your hard work deserves. Provided you have been consistently working hard and have been with the company for a while then the following tips should help you achieve the raise you deserve.

Negotiating a pay rise Comvort Blog

  1. Know the right time to ask for a raise

Once you have worked at a company for a while you will come to understand your boss’s moods and when might be the best time to approach regarding this sensitive subject. Provided you have not recently messed up and the company is doing well you should request a meeting with your boss to discuss your current work and pay. Never spring this subject on them.

If you’re planning to negotiate, make sure to do it properly. Assess your options and don’t go overboard; negotiate for what’s rightfully yours. For example, if you’re been with the company for 3 years, then you are entitled to a raise. Start the negotiation with an emphasis on the main reasons you deserve to receive more money. Provided that have the right arguments you have the best chances of getting that 3% raise. Show them that you’re valuable and they won’t risk losing you.

  1. Focus on your industry

It is essential to know how much other people within your industry are being paid. It is not likely that your boss will dramatically increase your salary if you are already being paid the going rate for your position. Your HR department may be able to assist with this or one of the many websites which offer pay comparisons.

Knowing how much similar positions are worth across the industry is a good starting point. From there you need to look at what you do which is above and beyond the normal call of duty. These factors should be listed so that you can refer to them in a meeting. If you have been with the company for a long time or it has been a long time since you had a raise it is essential to make a note of this information and use it in your meeting. Keep copies of your research to support where you are getting your figures from. It is also imperative to collect information together regarding specific projects and have this to hand for your meeting.

  1. Never threaten and always have a back-up

The worst thing you can do when asking for a raise is threaten to leave. This looks unprofessional and may also leave you in a position. If you really need to use this approach you should ensure you have a new job offer lined up first. It is essential to consider your boss’s response and reasoning and then to prepare a back-up plan to fight this contingency. One scenario may simply involve your boss saying no to a raise. It is perfectly acceptable to ask why this is and when a more appropriate time would be. Whatever your boss’s response you will be able to take a note of his words and document proof in order to call a new meeting in another two or three months.

  1. Stick to the truth

It is imperative to have solid facts and to tell the truth when negotiating a raise. If you do not you will be caught out and the raise refused or your boss will find out later. Either way this will not make for a comfortable working relationship.

Equally if you feel you are worth an extra $5,000 but are not sure the company will go that high you still need to ask and back up your request with evidence. If you as for less you may get it but you will never know if you could have got what you are worth and you will remain with the feeling of being underpaid.

No guns Comvort Blog

  1. Value and emotional connection

It can be very beneficial when requesting a raise to point out to your boss the value which you bring to the company. Your value will be in your knowledge of the work processes and can even be a reflection of the cost of extensively training a replacement. Facts are essential to back up any claim. You need your boss to have empathy for your request and this means they should relate to you. Any request meeting should start with how grateful you are for the employment and what the company has done for you so far. It can also be useful to hint at your excitement regarding the future of the company and you within that future.

Professional Guest post by Jason Phillips and TheGapPartnership.com!

Wrong words that can ruin your whole negotiation process

Have you ever been in the middle of a negotiation which appears to be going well, only to find the whole procedure suddenly stalls and spins out of control? Often, the answer to this is simpler than you think. There are certain keywords which invoke emotions, often changing a person’s mindset. The following words are all trigger words, and some might actually ruin your negotiation if you’re not being careful.

uring negotiations

Need

“Need” is a fairly unassuming word used regularly in our everyday conversations. The problem in a negotiation is that it starts a thinking process in the other party. “Need” might have been used to show that this is a priority. It brings an image of essential to survive. This can lead to the following question – what if you do not have or get it, does this mean you cannot survive. Ultimately, if you cannot survive you are dead. That certainly bits a new spin on the debate! Suddenly, your negotiation may become stressful with a serious emotional element, and it is no longer possible to make clear business decisions.

“Understand”

The best intentions can start with wanting the other party to “understand” what you are suggesting and how it can improve life for everyone. The problem arises as you spend a lengthy amount of time going through the concepts and ideas, hoping they will understand. In a very good meeting, opponents and collaborators may completely grasp and support your ideas. In an average meeting they might end up more confused than they were in the beginning.

Instead of being able to make a decision they will need to research or get further advice. This means no decision is made and the meeting was a waste of time. If the meeting has gone really badly, the other party will now claim to understand and may do so. In the process, they have thought of ten or twenty objections and issues with your suggestion. Suddenly, you are much worse off than before the meeting.

The issue here is that providing too much information will inevitably lead to objections, these can create a stalemate situation. The more you try to get them to understand the more the natural human reaction of ‘digging your feet in’ happens. A good negotiator will paint a vision of the future and appeal to fruitful emotions to make a decision.

wrong words during a negotiation
“No”

Believe it or not, “no” is not a word you want to say over and over again in a negotiation. “No, we don’t need this”, “No, this is non-negotiable”, “Our final answer is no”. By stressing out on the importance of this word, you create tension. A negative vibe will materialize, and the whole meeting can end badly. It’s best to avoid the word, or at least work around it. “We’re not declining your offer; we’re just taking some time to reconsider it”. Maintain a professional attitude, because you have better chances of creating a mutual agreement.

Negotiation is a skill

You will need to learn to create a vision of the future in the other party, not with facts and figures but with emotion. The emphasis needs to be on positive words, allowing them to see the solution to their problem. Avoid muddling them with words, tactics and explanations. Focusing on the problem will never assist in resolving it. You must ensure they can see your vision for fixing the issues, and give them a clear course of action to take.

All decisions are fundamentally made by ‘seeing’. To make a decision we need to be able to mentally see the solution. It is an everyday occurrence. In our daily lives, we frequently see the answer to a problem; we have a moment of clarity and can see the right path to take. They are all images in our head. To successfully close a business negotiation there should be plenty of references to seeing things; this creates the link to remind the mind that it is capable if envisioning the solution. With the other party now looking in the same direction as you, focused on a fantastic vision of the future you will have completed your job. The details are not important; the results will speak for themselves.

Professional post by Jason Phillips and TheGapPartnership.com!

Negotiation tips for women – how to tackle negative feedback

Nobody likes to receive negative feedback and be judged for every little mistake they make; unfortunately, it’s a fact of life we can’t do anything about. Every now and then, we get constructive criticism from the people around us. This form of feedback is meant to improve our abilities, our skills and our perceptions. Experts agree that women get more negative feedback at the workplace than men. Why is this happening? Probably because a couple of centuries ago the work space was not meant for a woman, and whether we like it or not, some business fields are still made of 80% men and 20% women.

Negotiation tips for women

Ironically, women are not that sensitive after all. Some are tougher than men; and since modern society believes in equal rights between men and women, it’s now easier than ever to tackle negative feedback through negotiations. As long as women have the nerve to fight back, their negotiations techniques can help them ward off bad evaluations. Determination is everything you need to make yourself noticed.

Maintain control

Do yourself a favor and don’t start to cry at the office. Rather than make others pity you, it’s best to accept whatever they said and move on. Maintain a professional attitude – that will hurt them more than if you had burst into tears. Unlike men, women struggle to control their emotions. Although negative feedback can hurt, you have to be tough. In some circumstances, your boss might want to test your strengths to see how much you can take. If you get upset or defensive, the whole situation might worsen.

Every meeting should be seen as an opportunity to learn, and if your boss or supervisor is criticizing you, maybe you should revise your attitude. It’s really important to take notes when someone gives negative feedback. Accept whatever they have to say with dignity and don’t show any signs of weakness.

Negotiation tips for women

Why did you get negative feedback?

If your boss is giving negative feedback, it’s probably because you did something wrong. Ask for clearance in order to understand your mistake and do whatever’s necessary to fix it. There’s no shame in messing up, so just because you’re the only woman in a team of 10 co-workers, it doesn’t mean you’re responsible for everything. Speak up and don’t let anyone assume you’ll start to cry. “What did I do wrong? Is there any way I can fix this? I would love another opportunity; I know I’m better than this”.It’s really important to maintain a positive attitude. You made a mistake, that’s fine. Embrace it and move on.

Prove that you’re valuable

Although it’s not that easy to tackle negative feedback, it’s not impossible either. Have a one-on-one meeting with your boss; talk about your ambitions and highlight that you’re most committed person he’ll ever meet. “I’m going to work harder to prove you wrong”, “I’m driven and determined, I just need another chance at making things better”. When a supervisor or manager observes you’re eager to fix your mistakes, he will see you have a lot of potential. He might even realize that negative feedback was necessary to get you out of your comfort zone.

Why did you get negative feedback? If your boss is giving negative feedback, it's probably because you did something wrong. Ask for clearance in order to understand your mistake and do whatever's necessary to fix it. There's no shame in messing up, so just because you're the only woman in a team of 10 co-workers, it doesn't mean you're responsible for everything. Speak up and don't let anyone assume you'll start to cry. "What did I do wrong? Is there any way I can fix this? I would love another opportunity; I know I'm better than this".It's really important to maintain a positive attitude. You made a mistake, that's fine. Embrace it and move on.  Prove that you're valuable Although it's not that easy to tackle negative feedback, it's not impossible either. Have a one-on-one meeting with your boss; talk about your ambitions and highlight that you're most committed person he'll ever meet. "I'm going to work harder to prove you wrong", "I'm driven and determined, I just need another chance at making things better". When a supervisor or manager observes you're eager to fix your mistakes, he will see you have a lot of potential. He might even realize that negative feedback was necessary to get you out of your comfort zone.

Negative feedback can lead to success

It’s never easy to receive negative feedback, regardless of your career stage. Both men and women get upset and defensive when someone criticizes their work. Surprisingly, negative feedback is a great opportunity for you to learn, grow and surpass your boundaries. An employee who can take bad feedback with pride will probably become an excellent leader someday. It’s important to take risks if you want to succeed; he who has never taken a risk in his life can’t move forward because he can’t move pass his mistakes.

Usually, when a manager gives negative feedback, it’s because he cares. He sees something in you that you can’t. Young employees take bad feedback negatively; women in particular, often feel attacked and insulted. It’s wrong to assume that your boss has something personal with you. Rather than complain, did you ever think to negotiate? Bargain for what you believe in, let your boss know you’re the best and that his negative feedback will help you grow and make a name for yourself.

Comvort Professional post by Jason Phillips and TheGapPartnership.com!

Listening – a must-have skill at negotiations

Steer clear of conflict -Negotiation Comvort

Negotiating deals and doing everything that needs to be done for the success of your company can be a dreadful task. The key to having a thriving business is to bargain – as an entrepreneur, you should master all the basic techniques, and also find a way to build a personal style. Listening is one of the smartest ways of winning negotiations. For some, it’s just a trait that shapes one’s personality; for others, it’s a golden tool that can do miracles when used appropriately.

How come listening is so important at negotiations and what can people do to develop sound listening skills? First of all, thriving negotiations rely on the continuous exchange of information. Because we’re talking about “a process”, it may take awhile to develop. CEOs and entrepreneurs in general, shouldn’t expect counterparts to reveal everything up front; at least not in the first 15 minutes.

Listening MarCom Negotiations- Comvort

Listening in MarCom Negotiations

The key to having a fruitful negotiation is to ask questions and be an excellent listener. The information obtained from an opponent must be used wisely. Write down everything they say, underline allegations that should be backed up by solid evidence, and don’t hesitate to ask for clearance. Active listening helps people create options; ergo, it will be easier for them to compromise and land a win-win deal.

Be polite, don’t interrupt

A good listener must not interrupt when the other party is speaking. In case you want to clarify some things or ask a question, it’s best that you write it down. Concentrate and give the other party your undivided attention. When they’re done, feel free to address your questions. It can be extremely dicey to stop someone from speaking because they could reveal valuable information.

Speak with your body and let them know that you’re listening. Nod your head to approve, maintain eye contact, smile and remain calm throughout the entire negotiation. This will prove to the other party that you’re paying attention, which means they feel comfortable in your presence – they might even reveal some more information.

Have an open-minded attitude

Active listening skills and an open-minded attitude are both necessary for the proper process of negotiation. Let your opponent finish his presentation and be ready to offer feedback at the end. Ask for clarifications about points you didn’t understand and think in the best interest of your business, too. By understanding the speaker – who can be an investor, employee or a client – you understand the reason that lies behind certain choices. This should permit you to talk about negotiations, without fearing that some of the information is wrong or wrongfully perceived.

Steer clear of conflict -Negotiation Comvort

Steer clear of conflict

A negotiation doesn’t have to be about getting what you want in proportion of 100%. It’s impossible to persuade an opponent to give you everything and remain with nothing. Bargaining for something should be about working things out, making concessions, and finding mutual ground. The resulting deal should benefit both of you equally. For that to happen, business individuals must be willing to listen. Let an opponent gauge your attention, and use the information received to your advantage. Don’t engage in conflicting relations as nothing good can come out of a stressful negotiation process. In order to become the best negotiator, use the following tips:

  • Assess your communication style – self-awareness helps people leave a long-lasting impression
  • Attentive listening to the speaker – nod your head to show that you’re being attentive, and find a way to earmark thoughts that are being distractive. Ignore outside factors like noise and focus on the words and body language of the speaker
  • Let your body language speak and use it to prove that you’re listening as well
  • Don’t interrupt and be respectful
  • Turn to negotiation training to hone your skills

While it’s certainly a good idea to listen to opponents during a business negotiation, you are not advised to take for granted everything they say. The information should be accurate, so be sure to check dates and numbers, too, just to be on the safe side. Wait for your turn to speak, share ideas and talk about compromise. Win-win solutions doesn’t just mean that you’ve landed a good deal; it means that you’ve got yourself a business partner too, someone who may be able to help you in the foreseeable future.

 

By Jason Phillips and TheGapPartnership.com!